Each week in this section we will be introducing you to another source of valuable information on a variety of topics related to being a florist and running a successful retail flower shop.
No matter how long you have been designing flowers or succeeding in this business you need to keep learning and sharing ideas and experiences. Design and tastes change and so do the realities of running a retail business - especially when you are selling flowers! The wire service factor alone means that things are always on the move and you need to stay on top of them.
Fortunately there are a number of excellent resources at your disposal and we will be introducing them to you.

