There is a very easy (and absolutely free!) way to start encouraging your customers to order in advance for Valentines Day right now.
You should change the messages on anything that goes out to your customers (receipts, invoices, statements, etc.) right away to encourage them to pre-order for Valentines Day. Don't leave this one another minutes! The customer that comes in today probably won't be back until Valentines Day so don't miss an opportunity to reach them.
Also - train your staff to mention Valentines Pre-Orders in every conversation that they have with customers. Every interaction should end with a mention.
