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   <title>Industry Resources - Training</title>
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   <id>tag:www.floristware.com,2009:/content/industry_resources/training//20</id>
   <updated>2009-03-18T22:34:44Z</updated>
   <subtitle>A directory of professional trainers dedicated to supporting retail florists.</subtitle>
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<entry>
   <title>Floral Strategies</title>
   <link rel="alternate" type="text/html" href="http://www.floristware.com/content/industry_resources/training/floral_strategies.html" />
   <id>tag:www.floristware.com,2008:/content/industry_resources/training//20.518</id>
   
   <published>2008-02-27T15:48:39Z</published>
   <updated>2008-02-27T15:52:56Z</updated>
   
   <summary>FloralStrategies training combines the three critical elements of sales, customer service and technical skills (for order-entry software). They come to your shop (training by telephone is available) and work one on one with every member of your staff to help...</summary>
   <author>
      <name>Mark Anderson</name>
      <uri>http://www.floristware.com</uri>
   </author>
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         <category term="Sales Training" scheme="http://www.sixapart.com/ns/types#category" />
   
   
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      <![CDATA[FloralStrategies training combines the three critical elements of sales, customer service and technical skills (for order-entry software). They come to your shop (training by telephone is available) and work one on one with every member of your staff to help them achieve their maximum potential. The trainer will take orders with youe employees so they can hear how customers respond to the FloralStrategies methodology. Typically your staff will begin using the FloralStrategies system the same day!

For more information please visit the <a href="http://floralstrategies.com">FloralStrategies</a> website.]]>
      
   </content>
</entry>
<entry>
   <title>FCT Consulting</title>
   <link rel="alternate" type="text/html" href="http://www.floristware.com/content/industry_resources/training/fct_consulting.html" />
   <id>tag:www.floristware.com,2008:/content/industry_resources/training//20.519</id>
   
   <published>2008-02-27T15:53:31Z</published>
   <updated>2009-03-16T01:43:40Z</updated>
   
   <summary><![CDATA[Franklin Consulting &amp; Training Ltd. has provided shop business and financial consulting and training services to the floral industry for over a decade. They have developed expertise in understanding the unique challenges of operating a retail flower shop and have...]]></summary>
   <author>
      <name>Mark Anderson</name>
      <uri>http://www.floristware.com</uri>
   </author>
         <category term="Business Practices" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Customer Service" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Sales Training" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.floristware.com/content/industry_resources/training/">
      <![CDATA[Franklin Consulting &amp; Training Ltd. has provided shop business and financial consulting and training services to the floral industry for over a decade.  They have developed expertise in understanding the unique challenges of operating a retail flower shop and have developed proven and actionable strategies to deal with these challenges effectively. 

As a provider of financial-consulting services, training, and business tools to individual shop owners, FC&T has been able to improve the profitability of a significant number of well-known florists, both big and small.

For more information please visit the <a href="http://www.fctfloral.com">Franklin Consulting &amp; Training</a> website.]]>
      
   </content>
</entry>
<entry>
   <title>Floralynx</title>
   <link rel="alternate" type="text/html" href="http://www.floristware.com/content/industry_resources/training/floralynx.html" />
   <id>tag:www.floristware.com,2008:/content/industry_resources/training//20.520</id>
   
   <published>2008-02-27T15:56:00Z</published>
   <updated>2008-02-27T15:57:55Z</updated>
   
   <summary>Located in Vancouver BC Floralynx offers retail florists a wide variety of services, all aimed at making them more successful. For more information please visit the Floralynx website....</summary>
   <author>
      <name>Mark Anderson</name>
      <uri>http://www.floristware.com</uri>
   </author>
         <category term="Business Practices" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Customer Service" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Sales Training" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.floristware.com/content/industry_resources/training/">
      <![CDATA[Located in Vancouver BC Floralynx offers retail florists a wide variety of services, all aimed at making them more successful.

For more information please visit the <a href="http://www.floralynx.com">Floralynx</a> website.]]>
      
   </content>
</entry>
<entry>
   <title>Diane O&apos;Rourke - Independent Business Consultant</title>
   <link rel="alternate" type="text/html" href="http://www.floristware.com/content/industry_resources/training/business_practices/diane_orourke.html" />
   <id>tag:www.floristware.com,2009:/content/industry_resources/training//20.715</id>
   
   <published>2009-03-18T22:24:18Z</published>
   <updated>2009-03-18T22:34:44Z</updated>
   
   <summary>During her career as a wire service representative Diane learned what works and what does not work for florists. She is no free of any wire service affiliations and shares her knowledge in an unbiased way. Her goal is to...</summary>
   <author>
      <name>Mark Anderson</name>
      <uri>http://www.floristware.com</uri>
   </author>
         <category term="Business Practices" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.floristware.com/content/industry_resources/training/">
      <![CDATA[During her career as a wire service representative Diane learned what works and what does not work for florists. She is no free of any wire service affiliations and shares her knowledge in an unbiased way. Her goal is to help florists lower costs and increase sales.

The questions she likes to ask include:


<em>Even if you get a monthly check - are you really making money with wire services?</em>

<em>Do you understand your statements and the various charges on them?</em>

<em>Are you paying for wire service programs that do not benefit you?</em>


She can also offer advice on cost cutting, inventory management, marketing, holiday preparation and more. 

Diane provides business consultations or statement evaluations by phone/fax or personal visit. A meeting with her can save you hundreds of dollars a month. One recent client cut more than $400/month from their wire service statements. 

For more information please call 203-876-7975 or e-mail dianeor@hotmail.com. 
 
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   </content>
</entry>

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