We were very pleased to see that Periwinkle Flowers - one of the very first shops to use FloristWare - was recently featured in Florists' Review magazine.
Periwinkle is a great success story. A relatively new shop, they have enjoyed consistent growth during a time when most florists see sales declining. They have also carved out a niche in one of the most competitive ares for florists in the city - there are at least four other florists sharing the same quarter-mile stretch of road.
Periwinkle is owned Jessica McEwan and Erin Paterson - by two of the smartest operators we have ever met. They are not only top-notch designers who truly love flowers but serious business people as well. For example they were finalists in a Dell small business competition and this is just one small indication of their commitment to good business practices.
The article appeared on page 85 of the March 2008 issue of Florists' Review. In it they mention how FloristWare has been invaluable to them and share a lot of other information that would be helpful to many florists.
It is our pleasure to work with florists like Erin and Jess and we hope that we can play some small part in their continued success.
