FloristWare Version 2.0 includes a new feature that allows you to easily run fundraising programs on behalf of charities and other non-profit and volunteer organizations. The goal is to help these organizations out while increasing your sales.
The idea is simple. Almost every florist we know is besieged with requests for donations, free product, etc. It often feels like you get hit up every single day, and while the people making the request always say they will only buy flowers from your store, they often don't look very familiar....
The new fundraising feature is designed to help them help themselves. Here is an example of how it works.
Let's say someone from the local Little League comes in and asks you to donate $50. You tell them that you will do them one better. You will set up a special program, and every time someone participates in it by buying flowers you will set aside a portion of the total sale as a donation to Little League.
It's now up to the Little League to make it work. If they want a decent donation, they are going to have to promote this program. They will have to promote it to all the other parents and coaches and urge them to shop at your store and participate in the program. They effectively become your sales force.
Here is how it works on your end. You will use your settings to specify that you want to run programs of this type. You will then enter as many of these programs as you like and define a certain contribution percentage for each. You can also turn programs on or off as you see fit.
When a customer makes a purchase you will be prompted to ask if they are taking part in a fundraising program. If they are FloristWare will show you a list of all the possibilities. You then select the appropriate one and FloristWare calculates the donation.
Whenever you see fit you can generate a special report that shows you how much money has been generated by each program, and you can make whatever payments are required to the organizations involved.
