FloristWare automatically verifies all US addresses against official records, finding the proper ZIP code and correcting minor formatting issues while alerting you to anything more serious.
This serves two purposes. The first is to reduce the number of failed deliveries that result from trying to deliver to a bad address - everyone loses on those!
It also makes your marketing campaigns more efficient. We are hoping that you will use FloristWare to print postcards and/or mailing labels that you will use when sending marketing materials to your customers. We don't want to waste money on stamps - another reason the system attempts to complete and verify all addresses that you enter.
