FloristWare keeps detailed information on each recipient. For example, it shows you the customer's spending patterns (average value, max value and total value) as they relate to each individual recipient. This allow you to maximize the value of each and every order.
It also allows you to keep detailed notes on each recipient about what they like, what they don't and more. This feature becomes even more powerful when you combine it with the Floral Strategies Follow-Up System.
All of this allows you to increase your sales while making the order-taking process more efficient and providing your customer with a higher level of customer service.

