On July 29 through 31 FloristWare will be in attendance at the FFC 2013 Annual Convention, taking place at the Las Vegas World Market.
FloristWare has always supported independent retail florists in a number of ways. We have never dealt with order gatherers and have turned down lucrative opportunities because of that principle. We've provided and sponsored educational content at shows and conventions. We provide access to our software, free of charge, to schools and colleges to help train the floral industry employees of the future.
But most importantly we have, since long before FFC was even considered, been here helping provide independent options to real florists and doing everything possible to help our clients thrive.
FFC is one more we have tried to support the cause. As an Associate (vendor) Member FloristWare has no power or influence in the organization, and it sometimes feel like we are the last to know. We're looking forward to hearing more about the future direction of FFC at the meeting.