Rick Rivers at the 2016 FSFA Mid-Season Design Summit

Rick Rivers at the 2016 FSFA (Florida State Florists' Association) 2016 Mid-Season Design Summit – Strategic Florist, Building a Bright Future.

Rick Rivers at the 2016 FSFA Mid-Season Design Summit

The 2016 FSFA 2016 Mid-Season Design Summit takes place in Pensacola, Florida January 21-24 2016. More information can be found in the events section of our floral industry resource guide.

Sunday will include four different presentations, and FloristWare is pleased to be sponsoring one from Florida native Rick Rivers. Rick's session, "Building Better Corporate Sales" will help the florists in attendance do just that – acquire more business accounts and get those accounts to spend more money.

Other Sunday sessions will include...


The Educated Computer Savvy Florist

Chris Horak, South Africa
Sponsored by NWFFA


Use it or Lose it, Everyday Designs for Everyday Designers

Elizabeth Johnson, Apple Blossom Florist – Winter Park FL
Sponsored by the FSFA Designer of the Year Program


The Bouquet

Kirby Holt, Blossoms – Chipley FL
Sponsored by Navarre Beach Florist


More information on the FSFA Mid-Season Design Summit can be found on the FSFA website.



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