SAF 1-Day Profit Blast | Society Of American Florists

The SAF 1-Day Profit Blast is an opportunity for florists across North America to learn from the best about how they can imp[rove their businesses

Approximately four times each year SAF (the Society Of American Florists) hosts their regional 1-Day Profit Blast evens – an opportunity for florists across the country to learn from floral experts and other members of the floral industry. 

Who is the SAF 1-Day Profit Blast for?

This event is for florists and other members of the industry who want to learn how to improve various aspects of their business by learning from consultants and other educators


What takes place at the SAF 1-Day Profit Blast?

The SAF 1-Day Profit Blast involves a number of events including...


Multiple Educational Sessions

Most of these will be educational in nature, with some of the most successful florists in the industry sharing their success tips. These are joined by professionals from outside the industry that bring valuable perspective. For example a high-ranking Google exec might present on how florists can do better in search, retail expert Jim Dion might talk about retail trends, and a well-known HR consultant might talk about human resources for florists.


Networking Events

Some of the most popular events are social in nature. The 1-Day Profit Blast almost always starts with a light lunch where attendees can meet and get to know eachother. This lunch is followed by opening remarks.

Vendor Showcase

Reintroduced in 2013, the 2015 convention presents a new format for the supplier showcase. The annual convention now features a dedicated vendor showcase at SAF's convention. It typically runs for two hours after the new product showcase and gives retail florists a chance to connect with vendors, ask questions and check out new products.

Floristware has participated in each version of the event since it was reintroduced to the convention in 2013, and looks forward to meeting with retail florists in the new format.


When does the SAF 1-Day Profit Blast?

There are multiple SAF 1-Day Profit Blast events that take place throughout the year, and they are each carefully scheduled as to not conflict with any peak-industry periods (such as Valentine's day, Mothers day, etc...)


Where the is the SAF 1-Day Profit Blast held?

The SAF 1-Day Profit Blast is held at a number of different locations across the country throughout the year


Why attend the SAF 1-Day Profit Blast?

There will be multiple chances for members of the floral industry to learn how to market their products and meet new demands in the new era of the floral industry. There will be multiple speakers and experts who wil be explaninjg how you can improve your business through new strategies

Latest News About The SAF 1 – Day Profit Blast

Unfortunately the four Profit Blast events scheduled for 2020 (San Antonio, Albany, Pittsburgh & Cedar Rapits) were all postponed because of the COVID-19 pandemic. Hopefully there will be a return to in-person events in 2021.

Learn More

Society Of American Florists 1-Day Profit Blast

1001 N Fairfax St
Suite 201
Alexandria, VA 22314

Last Updated: 05/19/2021