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    <title>FloristWare Blog</title>
    <description>Latest news about the FloristWare POS systems for florists and the retail floral industry.</description>
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      <title>Costly Mistakes Florists Need To Avoid When Setting Up A Shopify Site</title>
      <description><![CDATA[Shopify can be a good choice for retail florists looking for an alternative website provider but be sure to avoid these costly mistakes.]]></description>
      <pubDate>Sat, 21 Sep 2024 03:42:00 +0000</pubDate>
      <link>https://www.floristware.com/blog/mistakes-florists-need-avoid-when-setting-shopify-site</link>
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      <title>Is A Shopify Website The Right Choice For Your Online Flower Shop?</title>
      <description><![CDATA[Shopify is often the perfect platform for retailers looking to sell online. But is it the right choice for a retail florist looking for a new website?]]></description>
      <pubDate>Fri, 20 Sep 2024 22:03:00 +0000</pubDate>
      <link>https://www.floristware.com/blog/shopify-website-for-retail-florists</link>
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      <title>What Is A Flower Shop Management System Compared To a Floral POS?</title>
      <description><![CDATA[What is a flower shop management system, how does it differ from floral POS (point-of-sale) technology, and what is the right solution for most florists?]]></description>
      <pubDate>Fri, 31 May 2024 14:33:00 +0000</pubDate>
      <link>https://www.floristware.com/blog/what-flower-shop-management-system-how-does-it-differ-floral-pos-point-sale-technology</link>
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      <title>Marketing Flowers To Millennials: Four Key Takeaways For Retail Florists</title>
      <description><![CDATA[Revisiting the American Floral Endowment research 'Marketing Tactics to Increase Millennial Floral Purchases' and the four key takeaways that can help increase sales in your flower shop.]]></description>
      <pubDate>Tue, 16 Apr 2024 00:56:00 +0000</pubDate>
      <link>https://www.floristware.com/blog/marketing-flowers-millennials-four-key-points</link>
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      <title>Simple Tricks To Help Your Customers Make Your Mother's Day More Manageable</title>
      <description><![CDATA[Mother's Day might be the toughest day in the flower business but some simple tricks can influence customers to make it more profitable and less chaotic in your shop.]]></description>
      <pubDate>Tue, 02 Apr 2024 15:41:00 +0000</pubDate>
      <link>https://www.floristware.com/blog/less-chaotic-more-profitable-mothers-day-for-florists</link>
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      <title>Complete Guide To Charge/House Accounts For Florists (Updated)</title>
      <description><![CDATA[Should retail florists continue to offer their customers credit in the form of charge accounts (also called "house accounts") or insist on getting paid right away?]]></description>
      <pubDate>Thu, 14 Mar 2024 18:35:00 +0000</pubDate>
      <link>https://www.floristware.com/blog/complete-guide-charge-house-accounts-florists</link>
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      <title>Florists Guide To Making The Most Of The 2024 Great Lakes Floral and Event Expo</title>
      <description><![CDATA[A complete guide to help florists make the most of the many fantastic design and business sessions at the 2024 Great Lakes Floral and Event Expo in Grand Rapids.]]></description>
      <pubDate>Wed, 21 Feb 2024 14:07:00 +0000</pubDate>
      <link>https://www.floristware.com/blog/florists-guide-2024-great-lakes-floral%E2%80%93event-expo</link>
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      <title>How Florists Can Show Appreciation &amp; Keep The Loyalty Of Their Best Customers</title>
      <description><![CDATA[How can a flower shop their best customers that they are valued and appreciated in a way that increases satisfaction, loyalty and sales without sacrificing profit?]]></description>
      <pubDate>Mon, 27 Nov 2023 17:36:00 +0000</pubDate>
      <link>https://www.floristware.com/blog/showing-appreciation-your-best-customers</link>
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      <title>Complete Guide To Profitable Fundraising Programs For Retail Florists</title>
      <description><![CDATA[A complete guide to why and how retail florists can partner with charities and non-profits to raise their profile, generate goodwill and increase sales and profits.]]></description>
      <pubDate>Tue, 14 Nov 2023 13:25:00 +0000</pubDate>
      <link>https://www.floristware.com/blog/complete-guide-profitable-fundraising-programs-florists</link>
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      <title>How To Take Advantage of Small Business Saturday At Your Flower Shop</title>
      <description><![CDATA[November 25 is Small Business Saturday, and there a number of free resources to help help florists maximize sales in their flower shops.]]></description>
      <pubDate>Tue, 31 Oct 2023 15:38:00 +0000</pubDate>
      <link>https://www.floristware.com/blog/how-florists-can-take-advantage-small-business-saturday</link>
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      <title>Should Retail Florists Surcharge Their Credit Card Sales? (UPDATED)</title>
      <description><![CDATA[Florists are allowed to surcharge credit card sales to offset their processing costs, but that doesn't mean it's a good idea. Is surcharging right for your flower shop?]]></description>
      <pubDate>Tue, 17 Oct 2023 23:26:00 +0000</pubDate>
      <link>https://www.floristware.com/blog/should-florists-surcharge-credit-cards</link>
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      <title>Should Florists Ask For Tips? A Look At Tipping in The Flower Business</title>
      <description><![CDATA[Retailer consumers are being asked to tip in more situations than ever. What are the advantages – and disadvantages – of soliciting tips in your flower shop?]]></description>
      <pubDate>Tue, 03 Oct 2023 21:32:00 +0000</pubDate>
      <link>https://www.floristware.com/blog/tipping-flower-business-should-florists-ask-tips</link>
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      <title>First Details For Gateway to the Americas Cup 2024 Announced</title>
      <description><![CDATA[Gus and Deborah De La Flor have announced the first details of the 2024 Gateway to the Americas Cup floral design competition.]]></description>
      <pubDate>Tue, 19 Sep 2023 12:42:00 +0000</pubDate>
      <link>https://www.floristware.com/blog/first-details-gateway-americas-cup-2024-announced</link>
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      <title>Guide To Avoiding And Winning Chargebacks In Your Retail Flower Shop (Updated)</title>
      <description><![CDATA[Chargebacks are a nightmare for flower shops. They are easy for customers to initiate and hard for a florist to win. But there are steps you can take to prevent and win chargebacks.]]></description>
      <pubDate>Tue, 05 Sep 2023 14:46:00 +0000</pubDate>
      <link>https://www.floristware.com/blog/florists-guide-avoiding-and-winning-chargebacks</link>
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      <title>Too Many Florists Ignore Yelp – How To Use It To Increase Your Flower Sales</title>
      <description><![CDATA[Too many florists ignore Yelp because they think they don't use it themselves. The truth is that they (and countless others) depend on Yelp every day without even realizing it and you can use that to increase sales at your flower shop.]]></description>
      <pubDate>Tue, 22 Aug 2023 15:59:00 +0000</pubDate>
      <link>https://www.floristware.com/blog/why-yelp-more-important-you-think</link>
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      <title>Guide To Credit Card Surcharging For Canadian Florists (Updated)</title>
      <description><![CDATA[Canadian merchants can now surcharge credit card sales to offset their processing costs & interchange fees. What are the implications for you as a retail florist?]]></description>
      <pubDate>Tue, 08 Aug 2023 10:12:00 +0000</pubDate>
      <link>https://www.floristware.com/blog/credit-card-surcharging-canadian-florists</link>
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    <item>
      <title>Why &amp; How To Create A BYOD (Bring Your Own Device) Policy For Your Flower Shop</title>
      <description><![CDATA[Create a BYOD (bring your own device) policy that governs the acceptable use of personal electronic devices like smartphones by employees and contractors in your flower shop.]]></description>
      <pubDate>Tue, 25 Jul 2023 02:10:00 +0000</pubDate>
      <link>https://www.floristware.com/blog/dos-and-donts-internet-access-employees-contractors-byod-devices</link>
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    <item>
      <title>What is a General Ledger &amp; Why Florists Need To Have One</title>
      <description><![CDATA[A General Ledger (GL) is considered the "master accounting document for a business". It is vital for any retail florist to have one, and vital for any floral POS system to provide it.]]></description>
      <pubDate>Tue, 11 Jul 2023 21:50:00 +0000</pubDate>
      <link>https://www.floristware.com/blog/what-general-ledger-why-florists-need-one</link>
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    <item>
      <title>Things Florists Need In A POS System (But Forget To Ask About)</title>
      <description><![CDATA[We hear from a lot of florists on other POS systems that regret not asking more questions when they were making their decision. These are the eight things questions they wish they had asked.]]></description>
      <pubDate>Tue, 27 Jun 2023 10:11:00 +0000</pubDate>
      <link>https://www.floristware.com/blog/things-florists-need-pos-system-forget-ask-about</link>
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    <item>
      <title>Automated Monitoring To Ensure Your Flower Shop Website Is Online</title>
      <description><![CDATA[How busy florists can use simple monitoring services to make sure their ecommerce floral websites are online, performing well for their retail customers, and not adding products they don't want.]]></description>
      <pubDate>Tue, 13 Jun 2023 17:22:00 +0000</pubDate>
      <link>https://www.floristware.com/blog/website-monitoring-1-overview</link>
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