Federazione Nazionale Fioristi (Federfiori)

Federazione Nazionale Fioristi (Federfiori) is the National Federation of Italian florists. Its primary concern is to defend and protect the rights and interests of their members both in Italy and the EU. This includes combating the illegal trade of flowers and plants, unfair competition, the proliferation of unregulated sales to charities of floriculture products, the excessive tax burden and all that unfairly harms and diverts resources to florists.

Federfiori also organizes events and competitions of floral art in Italy and around the world. Its school of art and floral technique offers training courses for florists at all levels, focusing on training in techniques of floral composition, color theory, botany and marketing.

Committed to fostering a thriving floral industry, the Federazione Nazionale Fioristi serves as a unifying force for professionals in the field, providing a platform for networking, knowledge exchange, and collaborative efforts. Through its activities, the federation aims to elevate the standards of floral design, encourage sustainable practices, and enhance the overall appreciation for the artistry of flowers. By organizing events, workshops, and competitions, the Federazione Nazionale Fioristi contributes to the continuous development and growth of the floral sector, ensuring that florists are well-equipped with the latest trends and techniques to meet the diverse needs of their clientele. Overall, the federation plays a pivotal role in preserving and advancing the rich tradition of floral craftsmanship in Italy.

Membership

Membership offers florists a number of benefits, ranging from access to a supportive community of like-minded professionals to opportunities for continuous learning and skill enhancement. Member florists can participate in exclusive workshops, seminars, and training programs, gaining insights into the latest industry trends and innovations. The federation serves as a valuable platform for networking, fostering connections with fellow florists, suppliers, and experts in the field. Additionally, members benefit from a collective voice in advocating for the interests of the floral industry, ensuring that their concerns are heard and addressed. By joining the Federazione Nazionale Fioristi, individuals not only contribute to the growth and sustainability of the floral sector but also position themselves at the forefront of a vibrant community dedicated to the artistry and business of flowers in Italy.

Annual Design Competition

The Federazione Nazionale Fioristi floral design competition stands as a prestigious showcase of creativity and skill within the realm of floristry in Italy. This annual event, organized by the federation, invites talented florists from across the country to demonstrate their artistic prowess through innovative and captivating floral arrangements. Participants are challenged to push the boundaries of traditional floral design, incorporating contemporary trends, sustainable practices, and unique concepts into their creations. The competition serves not only as a platform for florists to display their talents but also as a forum for the exchange of ideas and techniques. Judges, often prominent figures in the floral industry, evaluate entries based on criteria such as creativity, craftsmanship, and adherence to the theme. Winners not only earn recognition for their outstanding work but also contribute to the overall advancement and evolution of floral design in Italy, making the Federazione Nazionale Fioristi design competition a celebrated and influential event in the nation's floristry landscape.

Federfiori is a member of FLORINT, The International Florist Association