Retail Florists Alliance

The Retail Florists Alliance is a regional floral association that gives florists the opportunity to meet, talk and share their knowledge and ideas.

The Retails Florists Alliance website appears to be offline suggesting that the organization may have folded, but other great associations continue to support retail florists.

A relatively new organization, the Retail Florists Alliance is based on a simple premise – that the best way for florists to learn new ideas for their retail flower shop is to talk to other florists. The idea has merit, and is of course what made FlowerChat (now know as the Florist 2.0 Community) the most important exchange of ideas and repository of floral knowledge.

The mission of the Retail Florists Alliance is to give florists the opportunity to meet, talk and share their knowledge and ideas with other florists!

The Retail Florists Alliance was formed in November 2015 by two florists and former members of the Real Local Florists Board of Directors, who described it as an East Coast Group. Membership in the Retail Florists Alliance was listed as $40 USD/year for florists.

Their inaugural event, a brunch for florists took place at noon on Sunday, January 31 2016 at the Princetonian Diner in Princeton, New Jersey. The organizers promisd fabulous food and valuable time spent with florists dealing with similar industry issues.

Unfortunately their website is no longer online and it appears that this organization is no longer active.


Retail Florists Alliance

Last Updated: 10/20/2023